Transfer to the Österreichisches Verkehrsbüro AG in the course of a share exchange. As a result Hans-Dieter Toth becomes the third shareholder of the ÖVB AG. In the same year Eurotours is the only Austrian company in tourism to be nominated one of the top 500 most dynamic companies in Europe.
Eurotours is elected “Leading Company” in Tirol in the “Big Player” category in the competition "Austria's Leading Companies" run by Pricewaterhouse Coopers, the Wirtschaftsblatt and KSV. In December 2003 Eurotours enters the tour operating business with the start of HOFER REISEN.
Eurotours Italia S.r.l., a 75,1% subsidiary, is founded in April, then in June the new Eurotours European headquarters in Kitzbühel is opened. This is followed in July by the takeover of 80% of Ruefa Reisen Sp z.o.o. Krakow, renamed Eurotours Polska. The start of a cooperation with ALDI Reisen in Germany and the launch of HOFER POTOVANJA in Slovenia in October complete the successful year 2009. The business year ends with a record turnover of 200.9 million euro and 1.1 million passengers.
Eurotours celebrates its 30th anniversary and, almost a year after its start in direct sales in Slovenia, increases its activities in its southern neighbour by founding its own company, Eurotours Potovanja d.o.o., based in Ljubljana.
The Daimler AG enters the tourism business in China and Eurotours is the exclusive supplier for holidays in Europe. Eurotours creates packages for Tchibo in the Czech Republic and opens an office in Prague. In March Eurotours goes online with Just Away in the Netherlands and Poland.
Together with HOFER REISEN Eurotours extends its service to offer customers more than 30 000 hotels and flights from more than 500 airlines under the new booking platform “Hofer Travel Finder" (formerly "smart TRIP”). In September ALDI UTAZÁS is launched, offering a full range of travel products to ALDI’s customers in Hungary.
The headquarters in Kitzbühel is harnessing the power of the sun. Since April 2023, electricity has been generated by the newly installed photovoltaic (PV) system on the roof. Around 35 to 40 percent of the building’s electricity needs are now covered by the new system. In this way, Eurotours is making a small contribution to reducing its CO₂ footprint.